NEC Cures Busy Medical Centre’s Communication Pain Points

The SV9100 resolves ‘Manic Monday’ call traffic; provides ‘over 50% saving’ and generates a healthy return-on-investment for the Appletree Medical Practice

Nottingham, UK, 16 December 2019 – NEC Enterprise Solutions, a global leader in enterprise Communications & IT solutions, today announced their latest customer case study within the healthcare industry and how a series of challenges for staff and patients were overcome with intelligent telephony.

Healthcare challenges
Anyone in telecoms who’s dealt with a doctor’s surgery will tell you the Monday morning call traffic spike is near impossible to deal with. The Derbyshire-based Appletree Medical Practice referred to these as ‘Manic Mondays’ as practice manager Stephen Leather explains, ‘The patients struggled to get through, and the staff were also under a lot of pressure.’

Call queuing to the rescue
An NEC SV9100 communication platform along with the MyCalls Call Management application was installed with immediate effect. The call queuing system enabled patients to manage their time more effectively with position-in-queue announcements, which gave them he option to stay on the line or call back later. As a result - calls were more evenly spread throughout the day, reducing stress for staff and helping them deal with patients effectively.

Staffing efficiency with call management
NEC’s MyCalls also provided the surgery with concise reports of their calls, covering everything from call duration to highlighting their busiest times. The reports are emailed to key staff for review and they can also run their own reports on demand. Stephen continues, “We’ve identified from the MyCalls data what our peak call periods are throughout the week - this enables us to staff them accordingly.”

Empowered by call recording
MyCalls Call Recorder was another key part of the installation. ‘There’s a real difference in the way my staff communicate on the phone.’ explains Stephen. “Call recording empowers staff to have professional conversations knowing that they have a safety net in the background.”

Significant savings
Stephen adds a further positive on their installation; ‘The move to SIP has made significant savings in terms of line rentals and call charges we’ve gone from £400 per month to £170 per month saving well over 50%. In fact that saving has been so significant it has covered the cost of the switch to SIP technology.’

About Appletree Medical Practice
Based in Derbyshire, UK, Appletree Medical Practice is commissioned by the NHS to provide primary healthcare for Duffield, Little Eaton and the surrounding villages. Appletree Medical Practice aims to treat all patients promptly, courteously and in complete confidence, in a safe, comfortable environment.



NEC Healthcare webpage:

You Tube – Appletree Video Case Study:

- Please feel free to use these links for any online publication


About NEC Enterprise Solutions:
NEC Enterprise Solutions provides IT & Communication solutions to small, medium and large enterprises in both the private and public sectors. Designed for open connectivity, high availability and flexible growth, our innovative solutions incorporate the latest voice, data and video technologies and enable real-time, collaborative working, increased productivity and customer satisfaction. Our servers, storage solutions, software and virtualized workstations enable businesses to maximize operational efficiency, performance and profitability. Please visit:


For more information please contact NEC Enterprise Solutions:

Jim Eagers                                                                                      
Tel: + 44 (0)115 969 5728                                                                                                          


Share this page

We use first and third-party cookies to improve our services by analysing your browsing habits. By continuing to use this website, you consent to the use of cookies. Accept Privacy and Cookies Policy